"If content from old media cannot compete with a 22-year old YouTuber, that’s a problem,” says Mediati's Content Strategist Simon Park.
Archive for category: Media labs
Ouest Médialab brings together a variety of actors around digital innovation projects in the French regions Pays de la Loire and Bretagne.
It's important to have the space, the resources and the time to experiment and learn on a daily basis in the newsroom. "We don’t want the Maker Lab to be the only place where experimentation and learning take place", says Chani Guyot.
Five questions to Clemens Prerovsky (CDO) about ongoing projects, lessons learned and best practices at the APA-medialab.
In the lab, FranceTV tests new tools and learns how to use them before introducing them to the newsroom. A way to spread the digital culture among journalists, who tend to be conservative and not always open to new ways of working.